SEMC Blog » Clamshell

Media campaign for Jalou™ by Dolce&Gabbana

Max — Thu, 22 Oct 2009 15:00:36 +0000

Sony Ericsson today showed it’s new media campaign dedicated to the launching of the new Sony Ericsson Jalou™ by Dolce&Gabbana. Print and online media campaign was totally created by Dolce&Gabbana. Media campaign features stylish video about Jalou™ by Dolce&Gabbana directed by Cyril Guyot.

Domenico Dolce and Stefano Gabbana comment: “The campaign theme plays with the concept of jealousy and desire for a must have object, the protagonists are willing to do whatever is necessary to get it before everyone else, the link with the Dolce&Gabbana brand is the strong femininity, the exclusivity and luxury of the women that wear the Dolce&Gabbana clothing, use the Jalou™ by Dolce&Gabbana phone and embrace our world in general”.

http://www.sonyericsson.com/jaloudolcegabbana

Hands-on video of Sony Ericsson Jalou™

Max — Wed, 12 Aug 2009 11:40:15 +0000

Small, sleek and sexy – it’s all about the new stylish and fashionable clamshell Sony Ericsson Jalou™. Site http://se-first.com/ published the first exclusive hands-on video of Sony Ericsson Jalou™ in beautiful Deep Amethyst colour.

By the way, there you can find nice photo gallery of Sony Ericsson Jalou™.

Source: http://se-first.com/

Live-pictures of the new Sony Ericsson Jalou™

Max — Wed, 12 Aug 2009 08:02:36 +0000

Source: http://gsmhelpdesk.nl/

Sony Ericsson Jalou™. Promo-video

Max — Wed, 12 Aug 2009 08:01:58 +0000

Stand out from the crowd with the new Sony Ericsson Jalou™

Max — Wed, 12 Aug 2009 08:00:38 +0000

Sony Ericsson Jalou™ is compact and stylish phone which features the hottest fashion trends that will emerge in 2010 year. Jalou™ is Sony Ericsson’s smallest clamshell to date and it is aimed at style conscious girls and women who likes shopping, reading style magazines and always be fashionable.

The new Sony Ericsson Jalou™ was made with many small prisms and it is looking like a real facet-cut diamond. When the phone is opened you can see a built-in mirror which helps you always be beautiful and attractive.

Sony Ericsson Jalou™ is not only about style. It also has all must-have features including: 2.0″ QVGA 262,144 colour TFT screen, 128 x 36 pixels external screen and a 3.2 megapixel camera without autofocus.

The phone has up to 100 MB built-in memory plus SanDisk microSD™ support. In the box you will find Jalou™, battery, battery charger, Stereo Portable handsfree and user documentation.

The phone supports GSM/GPRS/EDGE 850/900/1800/1900 and UTMS/HSPA 900/1700/2100 networks. The new Jalou™ has a talk time of up to seven hours and a stand-by time of up to 350 hours.

The clamshell weighs only 84 grams and will not weight your handbag down. The phone measures 73 x 45 x 18.2 mm. Sony Ericsson Jalou™ will fit into any bag, just like your favorite lipstick.

The new Sony Ericsson Jalou™ will be available in the shops in selected markets from Q4 2009 and it has three beautiful gem inspired colours: Deep Amethyst, Aquamarine Blue and Onyx Black.

Dolce&Gabbana design exclusive edition of Sony Ericsson Jalou™

Max — Wed, 12 Aug 2009 08:00:22 +0000

Along with stylish clamshell Jalou™ Sony Ericsson today announced a special version of this phone – Jalou™ by Dolce&Gabbana – a stylish mobile phone with real 24 carat gold plating and exclusive packing. The volume key, the camera ring, the lanyard ring and cap, as well as the hinge cap all feature gold plating.

Jalou™ by Dolce&Gabbana has same must-have features like “normal” Sony Ericsson Jalou™. Jalou™ by Dolce&Gabbana features exclusive rose colour and packaging, 24 carat gold plating and a fashion content inside the phone like beautiful themes, images and videos from Dolce&Gabbana’s Autumn/Winter 2010 show.

Jalou™ by Dolce&Gabbana is limited edition of Sony Ericsson Jalou™ so it will be available in selected markets from Q4 2009 in one colour – Sparkling Rose. The phone also will be available in special Dolce&Gabbana shops. More information about the new Jalou™ by Dolce&Gabbana you can fin on the official site.

Sony Ericsson W508 Bob Sinclar Edition

Max — Fri, 07 Aug 2009 15:00:45 +0000

Sony Ericsson announced the new W508 Bob Sinclar Edition. As you know, W508 is a mid-range Walkman™ clamshell, which has a small external screen and three special music keys on the flip.

The new W508 Bob Sinclar Edition has same specifications as a “normal” W508. The new version has another Style-Up™ cover in the box and inside the phone you can find a rich preloaded content: pictures, themes, ringtones etc.

To the box of W508 Bob Sinclar Edition will be added a new album from Bob Sinclar: “Born In 69″. The phone will be available in the shops in selected Europian markets from Q3 2009.

Sony Ericsson Bao – a true Z555′s successor

Max — Thu, 09 Jul 2009 09:38:41 +0000

Some days ago was leaked the new Sony Ericsson emotional phone, which has codename Bao. The phone has clamshell design and it is looking like a true Z555‘s successor. Bao has 3.2 megapixel camera without autofocus and small hidden external screen. Probably the new Sony Ericsson Bao – a stylish clamshell will be in the fashion T-series.

Source: http://news.softpedia.com/.

Today finally was launched the new Sony Ericsson T707

Max — Mon, 01 Jun 2009 15:43:51 +0000

Today finally was launched the latest Sony Ericsson mid-range clamshell T707, which was announced on 26th of March 2009. During next couple of weeks this phone should be available in the most regions of the world.

Sony Ericsson T707 is emotional mid-range clamshell, which has 3.2 megapixel camera without autofocus, large 2.2″ QVGA-screen and small external screen. One of the main features of the new T707 is a unique pulsating light effects. On the flip you can find two light-emitting rings. When you received a new call or SMS, these two rings starts pulsating. T707 has also has a small light-emitting color ring, which is located on the bottom of the flip. T707 has sizes 93 x 50 x 14.1 mm and weight 93 gram. I will be available in three nice colours: Mysterious Black, Spring Rose and Lucid Blue.

By the way, today also was launched the new low-end stick phone Sony Ericsson S312, which has 2.0 megapixel camera and 176×220 pixels screen. This phone should be available in mobile stores during next week or two.

The new campaign about W508 is coming soon

Max — Thu, 21 May 2009 16:20:15 +0000

Sony Ericsson is planning to launch the new campaign about the new Sony Ericsson clamshell W508 Walkman™. As you remember, W508 supported Style-Up™ covers, which helps you to change front and back covers just in few seconds. On the new campaign will be a global competition, where you can make your own Style-Up cover for the new Sony Ericsson W508 Walkman™. Moreover, you can even win on this competition, if your design will get the most votes.

Three steps to win:
1. Choose a background colour or find a nice image.
2. Add text to your Style-Up cover.
3. When your cover will be approved, ask your friends to vote for you.

Design, which will have the most votes, will be mass produced. The winner of the competition will get a Sony Playstation®3. Keep an eye on the official Sony Ericsson site – the new campaign will be launched in next week or two.

http://www.sonyericsson.com/mine/